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1
Business market management : understanding, creating, and delivering value
by
Anderson
Published 2009
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2
Industrial and organizational marketing
by
MORRIS
Published 1992
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Business marketing : a global perspective
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HAYES
Published 1996
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Supplier empowerment
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HARWAR
Published 2002
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B2B Marketing : a radically different approach for business-to-business marketers
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MINETT
Published 2002
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Business-to-business marketing : a step-by-step guide
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WRIGHT
Published 2004
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Suggested Topics: Industrial marketing
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H - Social Science
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AABY,
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Anderson
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HARWAR
1
HAYES
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Hylton,
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Jenster,
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LONGSHAW,
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MINETT
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MORRIS
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Narayandas,
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Narus,
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WRIGHT
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