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Services marketing : integrating customer focus across the firm
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Services marketing
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Services marketing : integrating customer focus across the firm
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Suggested Topics: Customer services
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7
Book
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7
Book
Call Number
7
H - Social Science
Author
5
Zeithaml
3
Bitner,
3
Gremler,
2
BITNER,
2
Zeithaml, Valarie A.
1
BITNER, Mary Jo
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Bitner, Mary Jo
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Gremler, Dwayne D.
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