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callnumber-first:"H - Social Science"
topic_facet:"Business"
topic_facet:"Consumer Behaviour"
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The effect of green marketing tools and strategies on consumers' purchase intent...
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The role of promotional mixes in influencing local consumers to adopt green purc...
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"No Plastic Bag Day" & environmental behavior in Malaysia
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Examining the factors of eWOM that influence the consumers' online purchase deci...
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Call Number: H - Social Science
Suggested Topics: Business
Suggested Topics: Consumer Behaviour
Suggested Topics: Marketing
Suggested Topics: Thesis (M.B.A.) --
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4
Book
Call Number
H - Social Science
Author
1
Khor Wen Loon
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Thatcher Chan Mei Ling
1
Yang Hong
1
Yeo Keong Seong
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