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author_facet:"Verhoef, Peter C."
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topic_facet:"Consumer profiling"
topic_facet:"Marketing --"
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Creating value with big data analytics : making smarter marketing decisions
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Author: Verhoef, Peter C.
Format: Book
Suggested Topics: Consumer profiling
Suggested Topics: Marketing --
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H - Social Science
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Kooge, Edwin
Verhoef, Peter C.
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Walk, Natasha
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