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An exploratory study on the consumer attitudes toward mobile advertising targeted to college students in Klang Valley, Malaysia
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Tan E Teng
Published 2011
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Author: Tan E Teng
Call Number: H - Social Science
Collections: Book
Suggested Topics: Customer Behaviour
Suggested Topics: MBA
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H - Social Science
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INTI International University (INTI-IU.Faculty of Of Business, Communications and Law (FOCAL)
Tan E Teng
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