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Charitable contributions 1 Corporate image 1 Corporations -- 1 Social marketing 1 Social responsibility of business
Charitable contributions 1 Corporate image 1 Corporations -- 1 Social marketing 1 Social responsibility of business
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by Kotler, Philip
Published 2005
Table of Contents: ';
“...The case for doing at least some good -- Corporate social initiatives : six options for doing good...”Published 2005