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author_facet:"Bitner, Mary Jo"
author_facet:"Gremler, Dwayne D."
topic_facet:"Customer services"
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Services marketing : integrating customer focus across the firm
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Zeithaml, Valarie A.
Published 2018
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Author: Bitner, Mary Jo
Author: Gremler, Dwayne D.
Suggested Topics: Customer services
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H - Social Science
Author
Bitner, Mary Jo
Gremler, Dwayne D.
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Zeithaml, Valarie A.
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