Author
GAMBLE,
2
Galliers
2
Leidner,
2
STRICKLAND III,
2
Thompson
2
Aaker
1
BADEN-FULLER
1
Bhagat,
1
CARPENTER
1
Chartered Institute of Marketing
1
Dyche, Jill
1
FIFIELD
1
GLAZER,
1
GUNNESON
1
Gilligan,
1
Haines
1
Hult,
1
Kashlak,
1
Kingsnorth, Simon
1
Nakamoto,
1
Phatak
1
Quayle,
1
SPULBER
1
Schilling
1
Schilling, Melissa A.
1
Stopford,
1
Vernon-Wortzel,
1
WICKHAM
1
Watkins, Michael D.
1
Wortzel,
1
Yip
1