Advanced theory and practice in sport marketing

Main Author: Schwarz, Eric C. (Author)
Other Authors: Brannigan, Kyle J., Cattani, Kevin P., Hunter, Jason D C.
Format: Book
Published: Abingdon, Oxon, New York, NY: Routledge, 2022.
Edition:4th ed.
Subjects:
LEADER 00960cam a2200277 7i4500
001 0000058506
005 20260302090000.0
008 020326s2022 eng
020 |a 9781032137537 (pbk.)  
090 0 0 |a GV716   |b SCH 2022 
100 1 0 |a Schwarz, Eric C.   |e author  
245 1 0 |a Advanced theory and practice in sport marketing   |c Eric C. Schwarz, Jason D. Hunter, Kyle J. Brannigan and Kevin P. Cattani.. 
250 0 0 |a 4th ed. 
260 |a Abingdon, Oxon, New York, NY:   |b Routledge,   |c 2022. 
300 |a xxv, 309p:   |b chiefly col.;   |c 24 cm. 
336 |a text  |b txt  |2 rdacontent 
337 |a unmediated  |b n  |2 rdamedia 
338 |a volume  |b nc  |2 rdacarrier 
501 0 0 |a BSM 
504 |a Includes bibliographical references and index 
650 0 0 |a Sports --   |x Marketing  
650 0 0 |a Communication in sports  
700 1 1 |a Brannigan, Kyle J.  
700 1 1 |a Cattani, Kevin P.  
700 1 1 |a Hunter, Jason D C.  
901 |u https://routledgecom/