00841cam a2200241 7i4500 0000058502 20260226090000.0 280226s20126 eng 9781718228122 (pbk.) GV716 DEE 2026 Dees, Windy author Sport marketing Windy Dees, Patrick Walsh, Chad McEvoy and Stephen McKelvey. 6th ed. Champaign, IL: Human Kinetics, 2026. vi, 429p: chiefly col.; 24 cm. text txt rdacontent unmediated n rdamedia volume nc rdacarrier BSM Includes bibliographical references and index Sports -- Marketing BUSINESS & ECONOMICS -- Industries -- Media & Communications https://us.humankinetics.com/