00923cam a2200289 7i4500 0000058402 20251120090000.0 Monograph 211125 eng 9781032565804 (pbk) TSAM HM1221 VIE 2024 Vieira, Edward T author Public relations planning : a practical guide for strategic communication Edward T. Vieira, Jr. and Yulong Li. 2nd Edition. New York, NY: Routledge, 2024. xii, 295 pages: color illustrations; 24 cm. text rdacontent unmediated rdamedia volume rdacarrier BDM Includes bibliographical references and index Social media Strategic planning Public relations Li, Yulong http://www.routledge.com