Trott, P. (2021). Innovation management and new product development (Seven edition.). Harlow, England: Pearson.
Chicago Style CitationTrott, Paul. Innovation Management and New Product Development. Seven edition. Harlow, England: Pearson, 2021.
MLA CitationTrott, Paul. Innovation Management and New Product Development. Seven edition. Harlow, England: Pearson, 2021.
Warning: These citations may not always be 100% accurate.