Global Marketing

Main Author: Hollensen, Svend (Author)
Format: Book
Published: Harlow, Englandy: Pearson, 2020.
Edition:8th Edition.
Subjects:
Online Access:http://www.pearsoned.co.uk
Physical Description:xlvii, 757 pages: colors, illustrations; 26 cm.
Bibliography:Includes bibliographical references and index
ISBN:9781292251806 (pbk)