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| LEADER |
00881cam a2200277 7i4500 |
| 001 |
0000058240 |
| 005 |
20231121090000.0 |
| 007 |
Monographs |
| 008 |
231121 eng |
| 040 |
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|a TSAM
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| 090 |
0 |
0 |
|a HF1416
|b DOO 2022
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| 100 |
1 |
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|a Doole, Isobel
|e author
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| 245 |
1 |
0 |
|a International marketing strategy :
|b analysis, development and implementation
|c Isobel Doole, Robin Lowe and Alexandra Kenyon.
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| 250 |
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|a Ninth Edition.
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| 264 |
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1 |
|a Hampshire, UK:
|b Cengage Learning,
|c 2022.
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| 300 |
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|a xxv, 511 pages:
|b color, illustrations;
|c 26 cm.
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| 336 |
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|a text
|2 rdacontent
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| 337 |
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|a unmediated
|2 rdamedia
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| 338 |
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|a volume
|2 rdamedia
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| 501 |
0 |
0 |
|a MENT
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| 504 |
0 |
0 |
|a Includes bibliographical references and index
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| 650 |
1 |
0 |
|a Marketing
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| 650 |
1 |
0 |
|a Export marketing
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| 700 |
1 |
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|a Lowe, Robin
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| 700 |
1 |
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|a Kenyon, Alexandra
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| 856 |
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|u http://www.cengage.co.uk
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