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| LEADER |
00932cam a2200277 7i4500 |
| 001 |
0000058231 |
| 005 |
20231108090000.0 |
| 008 |
231020s2019 eng |
| 020 |
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|a 9783662585924 (pbk.)
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| 040 |
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|a TSAM
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| 090 |
0 |
0 |
|a HF5415.2
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| 100 |
0 |
0 |
|a Sarstedt, Marko
|e author
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| 245 |
1 |
2 |
|a A Concise Guide to Market Research :
|b The Process, Data, and Methods Using IBM SPSS Statistics
|c Marko Sarstedt, Erik Mooi..
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| 250 |
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|a Third edition.
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| 264 |
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1 |
|a Berlin, Heidelberg:
|b Springer Berlin Heidelberg:
|b Imprint: Springer,,
|c 2019.
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| 300 |
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|a 368 pages:
|b color illustrations;
|c 26 cm.
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| 336 |
|
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|a text
|2 rdacontent
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| 337 |
|
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|a unmediated
|2 rdamedia
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| 338 |
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|a volume
|2 rdacarrier
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| 501 |
0 |
0 |
|a MENT
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| 504 |
0 |
0 |
|a Includes bibliographical references and index
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| 650 |
1 |
0 |
|a Management
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| 650 |
1 |
0 |
|a Statistics
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| 650 |
1 |
0 |
|a Marketing
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| 700 |
1 |
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|a Mooi, Erik,
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| 901 |
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|u http:\\www.springer.com
|