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| LEADER |
00837cam a2200253 7i4500 |
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0000057704 |
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20210427090000.0 |
| 007 |
Monographs |
| 008 |
210427 eng |
| 020 |
0 |
0 |
|a 9781138684522 (pbk.)
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| 090 |
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0 |
|a HG173
|b ENN 2018
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| 100 |
1 |
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|a Ennew, Christine
|e author
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| 245 |
1 |
0 |
|a Financial services marketing :
|b an international guide to principles and practice
|c Christine Ennew and Nivel Waite.
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| 250 |
0 |
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|a Third Edition.
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| 264 |
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2 |
|a London:
|b Routledge and New York,
|c 2018.
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| 300 |
|
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|a xx, 591 pages:
|b illustrations, colors;
|c 24cm.
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| 336 |
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|a text
|2 rdacontent
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| 337 |
|
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|a unmediated
|2 rdamedia
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| 338 |
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|a volume
|2 rdacarrier
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| 650 |
0 |
0 |
|a Banking
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| 650 |
0 |
0 |
|a Financial services industry --
|x Marketing
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| 700 |
1 |
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|a Waite,Nigel
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| 700 |
1 |
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|a Waite, Roisin
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| 856 |
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|u http://www.routledge.com
|
