Financial Dimensions of Marketing Decisions

Main Author: Stewart, David W (Author)
Format: Book
Published: Washington: Springer, 2019.
Edition:First Edition.
Subjects:
Online Access:http://www.palgrave.com
Physical Description:xvi, 247 pages.: illustrations; 21cm.
Bibliography:Includes bibliographical references) and indexes
ISBN:9783030155674 (pbk.)