Foundations of marketing

Main Author: Pride,William M. (Author)
Other Authors: Ferrell,O.C.
Format: Book
Published: Australia: Cengage, 2019.
Edition:Eighth Edition.
Subjects:
Online Access:http://www.cengagebrain.com
LEADER 00787cam a2200265 7i4500
001 0000057613
005 20210127090000.0
007 Monographs
008 210127 eng
020 0 0 |a 9780357033760 (pbk.)  
090 0 0 |a HF5415   |b PRI 2019 
100 1 0 |a Pride,William M.   |e author  
245 1 0 |a Foundations of marketing   |c William Pride, O.C. Ferrell. 
250 0 0 |a Eighth Edition. 
264 1 |a Australia:   |b Cengage,   |c 2019. 
264 4 |a ♭2019. 
300 |a xxix, 543 pages:   |b colors illustrations;   |c 28 cm. 
336 |a text  |2 rdacontent 
337 |a unmediated2rdamedia 
338 |a volume  |2 rdacarrier 
501 0 0 |a BBF 
504 0 0 |a Includes bibliographical references and indexes 
650 0 0 |a Marketing  
700 1 1 |a Ferrell,O.C.  
856 |u http://www.cengagebrain.com