00909cam a2200301 7i4500 0000057579 20201216090000.0 Monographs 201216 eng 9780749472092 (pbk.) TSAM HF5415.55 RIC 2015 Richardson, Neil author Customer-centric Marketing : supporting sustainability in the digital age. Tenth edition. ♭2015. London: Kogan Page, 2015. x, 246 pages: illustrations; 24 cm. text rdacontent unmediated rdamedia volume rdacarrier MBADI Includes bibliographical references and index Customer relations Relationship marketing Marketing Internet marketing http://www.koganpage.com