Customer-centric Marketing : supporting sustainability in the digital age.

Main Author: Richardson, Neil (Author)
Format: Book
Published: London: Kogan Page, 2015.
Edition:Tenth edition.
Subjects:
Online Access:http://www.koganpage.com
Physical Description:x, 246 pages: illustrations; 24 cm.
Bibliography:Includes bibliographical references and index
ISBN:9780749472092 (pbk.)