Marketing in the #fakenews era : new rules for a new reality of tribalism, activism, and loss of trust
Main Author: | Horst, Peter (Author) |
---|---|
Format: | Book |
Published: |
South Carolina:
Advantage,
â™2018.
|
Edition: | Ninth Edition. |
Subjects: | |
Online Access: | http://www.advantagefamily.com |
Similar Items
-
Media/society : technology, industries, content, and users
by: Croteau, David
Published: (2019) -
Understanding media cultures : social theory and mass communication
by: STEVENSON
Published: (2004) -
The news and public opinion : media effects on civic life
Published: (2011) -
Communication, technology and society
by: GREEN
Published: (2001) -
The new marketing era : marketing to the imagination in a technology-driven world
by: POSTMA
Published: (1999)