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Thesis |
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191101 eng |
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|a HQ799.5
|b OHA 2015
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|a Ohajionu, Uchechi Cynthia
|e author
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|a A Study on The Attitude of Generation Y Towards Social Media Advertising And The Effect On Purchasing Behaviour
|c Uchechi Cynthia Ohajionu.
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|a Nilai:
|b INTI International University,
|c 2015.
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|a ♭2015.
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|a xiv, 302 pages:
|b illustration, colors;
|c 29cm.
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| 336 |
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|a text
|2 rdacontent
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|a unmediated
|2 rdamedia
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| 338 |
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|a volume
|2 rdacarrier
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| 440 |
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|a A Thesis submitted to INTI International University In Candidature For The Degree Of Doctor Of Philosophy
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|a TPHD 7
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|a Young adults --
|x Consumer
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|a Generation Y
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|a Thesis
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| 650 |
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|a Social media
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| 650 |
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|a INTI International University
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