00964cam a2200301 7i4500 0000057219 20200828090000.0 Monographs 191011 eng 9781473758742 (pbk.) BNM HF1416 DOO 2019 Doole, Isobel author International marketing strategy : analysis, development and implementation Isobel Doole, Robin Lowe and Alexandra Kenyon. Eighth Edition. ♭2019. Hampshire, UK: Cengage Learning, 2019. xxv, 470 pages: color illustrations; 26 cm. text rdacontent unmediated rdamedia volume rdamedia BBUS-IB Includes bibliographical references and index Marketing Export marketing Lowe, Robin Kenyon, Alexandra http://www.cengagebrain.com