APA Citation

Sood, T. (2017). Strategic marketing management and tactics in the service industry (Seventh Edition.). Hershey: IGI Global.

Chicago Style Citation

Sood, Tulika. Strategic Marketing Management and Tactics in the Service Industry. Seventh Edition. Hershey: IGI Global, 2017.

MLA Citation

Sood, Tulika. Strategic Marketing Management and Tactics in the Service Industry. Seventh Edition. Hershey: IGI Global, 2017.

Warning: These citations may not always be 100% accurate.