Principles and practice of marketing
| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Book |
| Published: |
London:
McGraw-Hill,
2020.
|
| Edition: | Nine Edition. |
| Subjects: | |
| Online Access: | www.mheducation.co.uk |
| Physical Description: | xxx, 831 pages: color illustrations; 27 cm. |
|---|---|
| ISBN: | 9781526847232 (pbk.) |