Global Marketing

Main Author: Hollensen, Svend (Author)
Format: Book
Published: Harlow, Englandy: Pearson, 2017.
Edition:Seventh Edition.
Subjects:
Online Access:http://www.pearsoned.co.uk/hollensen
LEADER 00817cam a2200277 7i4500
001 0000056647
005 20190821090000.0
007 Monographs
008 190821 eng
020 0 0 |a 9781292100111 (pbk)  
040 |a TSAM 
090 0 0 |a HF1416   |b HOL 2017 
100 0 0 |a Hollensen, Svend   |e author  
245 1 0 |a Global Marketing   |c Svend Hollensen. 
250 0 0 |a Seventh Edition. 
264 4 |a ♭2017. 
264 1 |a Harlow, Englandy:   |b Pearson,   |c 2017. 
300 |a xlvi, 825pages:   |b colors, illustrations;   |c 26 cm. 
336 |a text  |2 rdacontent 
337 |a unmediated  |2 rdamedia 
338 |a volume  |2 rdacarrier 
501 0 0 |a BBUS-IB 
504 0 0 |a Includes bibliographical references and index 
650 0 0 |a International trade  
650 0 0 |a Export marketing  
856 |u http://www.pearsoned.co.uk/hollensen