01044cam a2200313 7i4500 0000055823 20200619090000.0 Monographs 190726 eng 9781138901025 (pbk) TSAM P96.M34 MED 2016 Hollifield, C. Ann author Media management : a casebook approach C. Ann Hollifield, Jan LeBlanc Wicks, George Sylvie and Wilson Lowrey. Fifth Editon. New York: LRoutkedge Taylor And Francis Group, 2016. ♭2016. xxi, 416 pages: illustrations; 24 cm. text rdacontent unmediated rdamedia volume rdacarrier Routledge communiction series BMCMI Includes bibliographical references and index Mass media -- Management -- Case studies Wicks, Jan LeBlanc Sylive, George Lowrey, Wildon http://www.routledge.com