Digital business and E-commerce management : strategy, implementation and practice

Main Author: Chaffey, Dave (Author)
Format: Book
Published: Harlow, England: Pearson, 2015.
♭2015.
Edition:Sixth edition.
Subjects:
Online Access:http://www.pearson.com
LEADER 00929cam a2200277 7i4500
001 0000055354
005 20190528090000.0
007 Monographs
008 190528 eng
020 0 0 |a 9780273786542 (pbk)  
090 0 0 |a HF5548.32   |b CHA 2015 
100 1 0 |a Chaffey, Dave   |e author  
245 1 0 |a Digital business and E-commerce management :   |b strategy, implementation and practice   |c Dave Chaffey. 
250 0 0 |a Sixth edition. 
264 1 |a Harlow, England:   |b Pearson,   |c 2015. 
264 1 |c ♭2015. 
300 |a xxix, 680 pages:   |b color, illustrations;   |c 26 cm. 
336 |a text  |2 rdacontent 
337 |a unmediated  |2 rdamedia 
338 |a volume}  |2 rdacarrier 
501 0 0 |a DIB 
504 0 0 |a Includes bibliographical references and index 
650 0 0 |a Business enterprises --   |x Computer networks  
650 0 0 |a Electronic commerce  
650 0 0 |a Business --   |x Data Processing  
856 |u http://www.pearson.com