Digital business and E-commerce management : strategy, implementation and practice

Main Author: Chaffey, Dave (Author)
Format: Book
Published: Harlow, England: Pearson, 2015.
â™­2015.
Edition:Sixth edition.
Subjects:
Online Access:http://www.pearson.com
Physical Description:xxix, 680 pages: color, illustrations; 26 cm.
Bibliography:Includes bibliographical references and index
ISBN:9780273786542 (pbk)