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| LEADER |
00859cam a2200277 7i4500 |
| 001 |
0000055194 |
| 005 |
20211208090000.0 |
| 007 |
Monograph |
| 008 |
190308 eng |
| 020 |
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|a 9780132544702 (pbk)
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| 040 |
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|a TSAM
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| 090 |
0 |
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|a HF5415.13
|b SOR 2012
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| 100 |
1 |
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|a Sorger, Stephen
|e author
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| 245 |
1 |
0 |
|a Marketing Planning :
|b Where Strategy Meets Action
|c Stephen Sorger.
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| 250 |
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|a First Edition.
|
| 264 |
|
4 |
|a New Jersey:
|b Pearson,
|c 2012.
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| 264 |
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1 |
|a ♭2012.
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| 300 |
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|a xxv, 323 pages:
|b color illustrations;
|c 24 cm.
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| 336 |
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|a text
|2 rdacontent
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| 337 |
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|a unmediated
|2 rdamedia
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| 338 |
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|a volume
|2 rdacarrier
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| 500 |
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|a DCMAUI
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| 504 |
0 |
0 |
|a Includes bibliographical references and index
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| 650 |
1 |
0 |
|a Startegic planning
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| 650 |
1 |
0 |
|a Marketing --
|x Management
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| 856 |
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|u http://www.pearsonhighered.com
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