Contemporary marketing
| Main Author: | |
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| Format: | Book |
| Published: |
â™2016.
Cengage Learning,
2016.
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| Subjects: | |
| Online Access: | http://www.cengagebrain.com |
| Physical Description: | xxvi, 652 pages: color illustrations; 28 cm. |
|---|---|
| Bibliography: | Includes bibliographical references (p. 389-405) and index |
| ISBN: | 9781305075368 (hardback) |