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| LEADER |
00930cam a2200313 7i4500 |
| 001 |
0000054964 |
| 005 |
20240311090000.0 |
| 007 |
Monograph |
| 008 |
181221 eng |
| 020 |
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|a 9780077174149 (pbk)
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| 040 |
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|a TSAM
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| 090 |
0 |
0 |
|a HF5415
|b JOB 2016
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| 100 |
1 |
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|a Jobber, David
|e author
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| 245 |
1 |
0 |
|a Principles and practice of marketing
|c David Jobber, Fiona Ellis-Chadwick.
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| 250 |
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|a Eighth edition.
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| 264 |
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4 |
|a ♭2016.
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| 264 |
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1 |
|a London, UK:
|b McGraw-Hill,
|c 2016.
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| 300 |
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|a xxi 813 pages:
|b color illustrations;
|c 27 cm.
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| 336 |
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|a text
|2 rdacontent
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| 337 |
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|a unmediated
|2 rdamedia
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| 338 |
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|a volume
|2 rdacarrier
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| 501 |
0 |
0 |
|a BACCI
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| 501 |
0 |
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|a DCMAUI
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| 501 |
0 |
0 |
|a AUP
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| 504 |
0 |
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|a Includes bibliographical references and index
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| 650 |
1 |
0 |
|a Marketing
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| 650 |
1 |
0 |
|a Marketing --
|z Great Britain
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| 700 |
1 |
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|a Ellis-Chadwick, Fiona
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| 856 |
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|u www.mheducation.co.uk
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