Blue Ocean Strategy : How to Create Uncontested Market Space and Make the Competition Irrelevant
Main Author: | |
---|---|
Other Authors: | |
Format: | Book |
Published: |
Boston, Massachusetts:
Harvard Business Review Press,
2015.
|
Subjects: |
Item Description: | Business Guru Collection |
---|---|
Physical Description: | viii, 287 pages: illustrations; 24 cm. |
Bibliography: | Includes bibliographical references |
ISBN: | 9781625274496 (hbk) |