Baran, S. J., & Davis, D. K. (2003). Mass communication theory: Foundations, ferment, and future (Third edition.). Belmont, CA: Wadsworth/Thomson Learning.
Chicago Style CitationBaran, Stanley J., and Dennis K. Davis. Mass Communication Theory: Foundations, Ferment, and Future. Third edition. Belmont, CA: Wadsworth/Thomson Learning, 2003.
MLA CitationBaran, Stanley J., and Dennis K. Davis. Mass Communication Theory: Foundations, Ferment, and Future. Third edition. Belmont, CA: Wadsworth/Thomson Learning, 2003.
Warning: These citations may not always be 100% accurate.