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| LEADER |
00777cam a2200229 7i4500 |
| 001 |
0000054302 |
| 005 |
20220207090000.0 |
| 008 |
170620s2013 eng |
| 020 |
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|a 9780415521680
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| 040 |
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|a TSAM
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| 090 |
0 |
0 |
|a HG173
|b ENN 2013
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| 100 |
1 |
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|a Ennew, Christine
|e author
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| 245 |
1 |
0 |
|a Financial services marketing :
|b an international guide to principles and practice
|c Christine Ennew and Nivel Waite with a Foreword by Lord McFall of Alcluith.
|
| 250 |
|
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|a Second edition.
|
| 264 |
|
1 |
|a London:
|b Routledge,
|c 2013.
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| 300 |
|
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|a xxii, 492 pages:
|b illustrations;
|c 24 cm.
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| 336 |
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|a text
|2 rdacontent
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| 337 |
|
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|a unmediated
|2 rdamedia
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| 338 |
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|a volume
|2 rdacarrier
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| 650 |
1 |
0 |
|a Financial services industry --
|x Marketing
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| 650 |
1 |
0 |
|a Banking
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| 700 |
1 |
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|a Waite, Nigel
|
