South Korea woman's online buying behaviour for clothes [ - Kim, Seo Ah (Nilai, Negeri Sembilan: INTI International University, 2016)
The ultimate purpose of this research is to ascertain iiwhether there are highly relevant considerations when South Korean women purchase clothes online, and to evaluate how strong the factors influence to women's online buying behaviour.
Master of Business Administration Code: MBA219
Faculty of Business, Communications and Law
Includes bibliographical references and index
Keywords: Management -- -- Consumer behaviour -- -- South Korea; Management