Impact of billboards on customer purchase intentions : a study in KTM commuter stations, Malaysia [

Main Author: Mogana A/P Krishnan (Author)
Format: Book
Published: Nilai, Negeri Sembilan: INTI International University, 2016.
Subjects:


TSAM LIBRARY

Call Number: HF5415 5 MOG 2016
Accession Item Category Format Status Notes
THS0000315 Reference Dissertation AVAILABLE