Customer relationship management for third party logistic company's competitiveness in Shanghai, China [Dissertation]

Main Author: Liang, Binyu (Author)
Format: Book
Published: Nilai, Negeri Sembilan: INTI International University, 2016.
Subjects:
Table of Contents:
  • This study is focus on the customer relationship management influences together with other key factors (information technology, customer knowledge management, corporate philosophy) to ascertain the level of relationship between CRM and the third party logistics companies' competitiveness.