Advertising and promotion : an integrated marketing communications perspective

Main Author: Belch, George E. (Author)
Other Authors: Belcher, Michael A.
Format: Book
Published: New York, NY: Irwin McGraw Hill, [2015] @2015.
Edition:10th edition.
Subjects:


TSAM LIBRARY

Call Number: HF5823 BEL 2015
Accession Item Category Format Status Notes
0000067484 Open Shelf Monographs AVAILABLE


ICS LIBRARY

Call Number: HF5823 BEL 2015
Accession Item Category Format Status Notes
2000000328 Open Shelf Sabah Monographs AVAILABLE
2000000634 Open Shelf Sabah Monographs AVAILABLE
2000002215 Red Spot Sabah Monographs AVAILABLE
2000003358 Open Shelf Sabah Monographs AVAILABLE
2000004392 Open Shelf Sabah Monographs AVAILABLE