Mass communication theory : foundations, ferment, and future

Main Author: Baran, Stanley J.
Other Authors: Davis, Dennis K.
Format: Book
Published: Stamford, CT: Cengage Learning, 2015.
Edition:7th ed.
Subjects:
Item Description:Cengage series in mass communication and journalism
Physical Description:xxi, 408 pages: ill.; 24 cm.
Bibliography:Includes bibliographical references and index
ISBN:9781285052076 (pbk.)
1285052072 (pbk.)