Description: Strategic management :

Main Author:	David, Fred R.
Other Authors:	David, Forest R.
Format:	Book
Published:	Upper Saddle River, N.J.: Pearson Education, 2015.
Edition:	15th ed.
Subjects:	Strategic planning -- > Case studies Strategic planning

Physical Description:	682p.: col.ill; 29cm.
Bibliography:	Includes bibliographical references and index
ISBN:	9781292016894 (pbk.) 1292016892 (pbk.)