Factors affecting generation Y in making the purchased decision of healthy fast food in Klang Valley of Malaysia

Main Author: Kang Kai (Author)
Format: Book
Published: Nilai: INTI International University, 2014.
Subjects:
MBA
Item Description:MBA 193
Master Of Business Administration, 2014
Master of Business Administration Faculty of Business, Communication and law INTI International University 2014
Physical Description:ix, 143 pages: illustrations; 30 cm.