A study on customer perceived value on purchase intention of personal care products in Malaysia : special reference to green personal care produsts - Fu Qian (Nilai: INTI International University, 2014)
Master Of Business Administration, 2014
Master of Business Administration Faculty of Business, Communication and law INTI International University 2014
MBA 187
Thesis (M.B.A.), Faculty of Of Business, Communications and Law, INTI International University
Keywords: Thesis (M.B.A.) -- -- Business; MBA; Consumer behavioral; Personal care products