A study on customer perceived value on purchase intention of personal care products in Malaysia : special reference to green personal care produsts

Main Author: Fu Qian
Format: Book
Published: Nilai: INTI International University, 2014.
Subjects:
MBA
Item Description:Master Of Business Administration, 2014
Master of Business Administration Faculty of Business, Communication and law INTI International University 2014
MBA 187
Physical Description:99p.: ill.; 30 cm.