The impact of brand equity on Gen-Y in the purchased of foreign cosmetic products

Main Author: Feng Pan Pan
Format: Book
Published: Nilai: INTI International University, 2014.
Subjects:
MBA
Item Description:MBA 184
Master Of Business Administration, 2014
Master of Business Administration Faculty of Business, Communication and law INTI International University 2014
Physical Description:v, 135p.: ill.; 30 cm.