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00766pamaa2200241 4500 |
| 001 |
0000052941 |
| 005 |
20140826090000.0 |
| 008 |
140826s2005 eng |
| 020 |
0 |
0 |
|a 9780324282924 (pbk.)
|
| 020 |
0 |
0 |
|a 0324282923 (pbk.)
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| 082 |
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|a 658.8 LAM 2005
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| 090 |
0 |
0 |
|a HF5415
|b LAM 2005
|
| 100 |
1 |
0 |
|a Lamb
|
| 245 |
1 |
0 |
|a Essentials of marketing
|c Charles W. Lamb, Joseph F. Hair and Carl McDaniel.
|
| 250 |
0 |
0 |
|a 4th ed.
|
| 260 |
0 |
0 |
|a Mason, Ohio:
|b Thomson/South-Western,
|c 2005.
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| 300 |
|
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|a xxxvi, 572p.:
|b col.ill.;
|c 29cm.
|
| 504 |
0 |
0 |
|a Includes bibliographical references and indexes
|
| 650 |
0 |
0 |
|a Marketing
|
| 650 |
0 |
0 |
|a Marketing --
|x Management
|
| 700 |
1 |
1 |
|a Hair,
|h Joseph F.
|
| 700 |
1 |
1 |
|a McDaniel,
|h Carl D
|
| 901 |
|
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|u http://www.swlearning.com
|
