Clow, & Baack. (2007). Integrated advertising, promotion & marketing communications (3rd ed.). Upper Saddle River, NJ: Pearson Prentice Hall.
Chicago Style CitationClow, and Baack. Integrated Advertising, Promotion & Marketing Communications. 3rd ed. Upper Saddle River, NJ: Pearson Prentice Hall, 2007.
MLA CitationClow, and Baack. Integrated Advertising, Promotion & Marketing Communications. 3rd ed. Upper Saddle River, NJ: Pearson Prentice Hall, 2007.
Warning: These citations may not always be 100% accurate.