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LEADER |
00737pamaa2200241 4500 |
001 |
0000052925 |
005 |
20140825090000.0 |
008 |
140825s2010 eng |
020 |
0 |
0 |
|a 9780070172470 (pbk.)
|
020 |
0 |
0 |
|a 0070172471 (pbk.)
|
090 |
0 |
0 |
|a HF5438.25
|b JOH 2010
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100 |
1 |
0 |
|a Johnston
|
245 |
1 |
0 |
|a Relationship selling
|c Mark W. Johnston, Greg W. Marshall.
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250 |
0 |
0 |
|a 3rd ed.
|
260 |
0 |
0 |
|a Boston:
|b McGraw-Hill/Irwin,
|c 2010.
|
300 |
|
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|a xxvii, 452 p.:
|b col. ill.;
|c 26 cm.
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501 |
0 |
0 |
|a BBUS
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504 |
0 |
0 |
|a Includes bibliographical references and indexes
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650 |
0 |
0 |
|a Selling
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650 |
0 |
0 |
|a Customer relations
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650 |
0 |
0 |
|a Relationship marketing
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700 |
1 |
1 |
|a Marshall,
|h Greg W.
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901 |
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|u http://www.mhhe.com
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