Description: Relationship selling

Main Author:	Johnston
Other Authors:	Marshall,
Format:	Book
Published:	Boston: McGraw-Hill/Irwin, 2010.
Edition:	3rd ed.
Subjects:	Selling Customer relations Relationship marketing

Physical Description:	xxvii, 452 p.: col. ill.; 26 cm.
Bibliography:	Includes bibliographical references and indexes
ISBN:	9780070172470 (pbk.) 0070172471 (pbk.)