01205pamaa2200229 4500 0000052695 20140708090000.0 140718s2014 eng HD30.2 AND 2009 Andino Tan Yi-Yuen A study on factors affecting customer loyalty towards service providers of the Malaysia's mobile telecommunication industry who utilizes e-commerce as one of their services Andino Tan Yi-Yuen. Nilai: INTI International University, 2009. 95p.: ill.; 30 cm. M.Sc. Of Management information systems, 2009 "A dissertation submitted in partial fulfillment of the requirement of M.Sc. Of Management information systems at Coventry University under the management and supervision of Faculty of Computing and IT, INTI International University 2009 MISCU 1 Thesis (MISCU), Faculty of Computing and IT, INTI International University Thesis (MISCU) -- Management information systems MISCU Consumer behavior Services industries -- Marketing http://intilib.intimal.edu.my/equip-intin/custom/home.jsp